Web design is a constant-evolving technology landscape. As a web designer, staying tuned with web design trends and keeping your designs up-to-date is important. These trends will affect user-friendliness, efficiency, web accessibility, and personalization of websites.

So, as 2024 is around the corner, it’s the right time to explore web design trends that will shape web experiences. Let’s take a look and start creating award-winning websites.

Behavioural Design

For apps and websites to be successful, they have to be usable. So, you need to create sites and apps that match the behaviour of your target audience.

Enters behavioural web designs.

Behavioural designers combine psychology, design, technology, and creative methods to figure out the reasons behind a particular behaviour of people. Then, they figure out how to activate them to change their behaviour. Accordingly, they inspire the design and functionality of their websites and apps. 

A user's behaviour = ability + motivation + trigger

Instagram is one example of behavioural design. When we post something at night, we wait for that notification in the morning, giving a total number of likes to the post. Then, we open the Instagram app and scroll through the likes to see who hit the heart button. This behaviour keeps people coming back to their apps again and again.

CSS Container Queries

CSS container queries allow designers and developers to style elements based on the size of the parent or container. These are different from media queries because media queries target the web browser’s viewport in order to style an element. 

Container queries are significant because they enable more modular and reusable components. This relatively new CSS feature makes it easier to design adaptive and responsive websites that work seamlessly on all devices and screen sizes.

Claymorphism

Image credit: hype4

The concept of claymorphism revolves around clay-like user interfaces. Similar to Neumorphism, Claymorphism is a combination of inner and outer shadows, except that the depth against the background is only done with one larger shadow.

Key properties of claymorphism are:

> Choosing brighter pastel colours

> Keep corners smooth and soft

> Make elements look like 3D clay objects

> The outer or drop shadow should be darker than the background

> Use fluffy, clay-like 3D graphics

Micro-Interactions and Micro-Animations

Micro-interactions and micro-animations provide feedback, bring website elements to life, and guide users. From a button that changes colour on hover to an impressive scrolling effect, these micro-interactions result in improved user engagement, making web browsing more enjoyable and hassle-free.

Web designers will meticulously incorporate micro-interactions and micro-to improve their designs. As a result, they will be able to create an unforgettable and engaging experience for website visitors. So, this is going to be one of the UX design best practices.

Voice User Interface (VUI) Design

With the growing popularity of voice search and virtual assistants, VUI designs seem to be prominent in 2024. Websites will feature voice-controlled elements, which will let users navigate and interact with websites or apps using voice commands. 

Web designers use technologies like natural language processing and audio feedback to create intuitive voice experiences. So, VUI designs will redefine user interactions and user experience with websites.

So, let's start practising web design trends in 2024 and give users a futuristic web browsing experience.